Dovetail Services offered a complete subscriptions management service that enabled business-es to connect to their clients at every touch point along the customer journey. This service al-lowed Dovetail clients to sell subscription-based content and services without having to create the infrastructure necessary to manage contacts and customers within their organisations. Through a series of APIs, in-house teams or external partners would be able to deliver unique online journeys or integrated sales data instantly using Dovetail services.
As the users for Dovetail’s services increased the applications powering its services weren’t performing as expected, Dovetail acknowledged there was scope to improve efficiency of their services further across development and testing functions. Some challenges identified were:
- Insufficient bandwidth within the organisation for manual testing had resulted in many parts of applications going untested prior to release
- Many key manual tests were executed regularly and could be automated certain applications would perform poorly on increased load